If your personal brand is on LinkedIn this is just the first step to unlocking all of its potential. Having a complete, and professional profile is good practice, but to be effective there are several opportunities the network has to offer that many people miss.
So what are some ways you can make the best out of your brand’s LinkedIn profile? By knowing what areas to focus on, and take advantage of. You will be surprised by how many different opportunities are being offered here.
LinkedIn profiles are a virtual business card gold mine, and are commonly overlooked, as building a personal brand is all about showing the best that you have to offer. Gone are the days of the Rolodex files. It’s time to tap into a powerful networking tool.
Here are several ways you can take your personal brand to the next level and get noticed by top industry players and potential leads.
1. Take advantage of notifications – See what other LinkedIn users are doing in their careers and use this feature as an opportunity to congratulate them. This can lead to a new customer or high level connection. It is also a great way to perform research on brands in your niche.
2. Connect with related brands – LinkedIn provides a great way to see others’ connections, and to evaluate whether these people would be a good fit for your network. While there are many more users in various careers than just a couple of years ago, the network provides an easy way to map out who to contact based on your brand’s network. Take the time to research a person or company, and watch for new opportunities in the Invitations section next to your Inbox.
Tips 3-6 and the complete Entrepreneur.com article
So what are some ways you can make the best out of your brand’s LinkedIn profile? By knowing what areas to focus on, and take advantage of. You will be surprised by how many different opportunities are being offered here.
LinkedIn profiles are a virtual business card gold mine, and are commonly overlooked, as building a personal brand is all about showing the best that you have to offer. Gone are the days of the Rolodex files. It’s time to tap into a powerful networking tool.
Here are several ways you can take your personal brand to the next level and get noticed by top industry players and potential leads.
1. Take advantage of notifications – See what other LinkedIn users are doing in their careers and use this feature as an opportunity to congratulate them. This can lead to a new customer or high level connection. It is also a great way to perform research on brands in your niche.
2. Connect with related brands – LinkedIn provides a great way to see others’ connections, and to evaluate whether these people would be a good fit for your network. While there are many more users in various careers than just a couple of years ago, the network provides an easy way to map out who to contact based on your brand’s network. Take the time to research a person or company, and watch for new opportunities in the Invitations section next to your Inbox.
Tips 3-6 and the complete Entrepreneur.com article
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